It should only take a few minutes to answer five quick questions. Just click the Launch survey button at the end of your visit to begin.
Make every day magical
AR effect is an amazing augmented reality app for your smartphone camera that lets you invent fantastical worlds and then take photos, videos and selfies to share with friends.
The fun starts here
Discover the best bits of AR effect.
Discover new augmented reality worlds and make fabulously funny faces.
Add 3D text and doodles to make each moment mean even more.
Share your incredible creations online with your friends and family.
Step by Step
Open your camera, click the camera app selector (bottom left-hand corner), then select the AR effect app.
Choose an AR theme, rearrange the elements, then snap your photo.
Share your creations online with friends and family using #AReffect
Work your magic
Make the most of AR effect with our top tips and tricks.
A whole new world
Put yourself in the centre of the action with AR effect, and watch amazing adventures come to life on your Xperia™.
Fun for everyone
Be inspired, curious, playful and adventurous. Create experiences never seen or heard before then let friends and family join in the fun. Then share your creations online with #AReffect